A business event is anything that occurs, and whether it occurs in real time or in a series of pre-arranged signals, it normally creates a pre-arranged response from the organization, or more likely, as will be called it, the human side. One kind of business events are those which occur within an existing network. Every happening generates a chain of information for the human side of the organization to understand. In this case, the flow of information is usually from human sources, such as those who attend the event or take part in some kind of networking at the event.
The systems that produce business events include human sources, external networks, and internal systems. Human sources refer to any individual, team, department, or corporation who can add value to the organization through their participation. External networks refer to those external organizations and governments that might benefit the business. Internal systems, on the other hand, include internal personnel, processes, documentation, and policies which produce business events. One example is the change in accounting policies and practices which took place in an organization from one year to another. The organizational chart changes which took place in order to implement this policy required documentation to identify the event as a success, and to show how it fit into the overall accounting system.
Tourism is another type of business events, which provide a great value added opportunity for those participating. It takes some planning and coordination to make tourism events successful. First, tourism objectives must be understood and secondly, the selection of appropriate destinations must be made according to the available resources, including budgeting, transportation, entertainment, and accommodation. In order to create value added events delegations from different parts of the organization should be invited so that they can contribute their own special aspects of tourism to the overall success of the event.
Another aspect of business events is that of leisure travelers, which involve delegates from various regions of the world. These business events take into account not only the needs of delegates but also the needs of foreign visitors who may be interested in attending the event. A major aspect of leisure travelers is leisure time, which may involve visiting theme parks, zoos, gardens, and museums. This is a unique opportunity for delegates from delegate from various countries to exchange experiences and build international connections by exchanging cultural events.
A third way of planning value added business events is through creating tie-ups with industry partners who may have similar interests. The advantage of such tie-ups is that, by exchanging people, business events can become more diverse, reach a broader audience, and contribute to the growth of both companies and industries. For example, a travel agency in the United States may be invited to organize a conference which would involve delegates from a variety of countries with different interests. Another advantage of this type of event is that, if one company is having a particularly strong year financially, it can use the conference to bring a business closer to its target audience.
Finally, there are many international visitors to business events who are unable to make it to a particular city in order to attend the conference. To cater for these visitors, many international hotels offer conferences where they can bring along many guests as they can afford. This is especially advantageous to those business events which appeal to delegates from many countries, because in most cases the cost of traveling to the host city is multiplied by the cost of accommodation.